Understand your audience
Build the pipeline, cater to a technical mind, offload customer service, catalog management, CRM and ERP integration.
Barry Controls
Create an easy to access catalog management solution presenting thousands of individual SKUs to an engineering audience.
Objective: Architect and develop an online catalog system presenting an array of complex products and associated MSDS and technical spec sheets to demanding industries such as Aerospace, Construction, Defense and Marine.
Solution: Following a technical review of the firm's internal product database we integrated the data set with a content management solution serving context sensitive content and product data.
ITW Devcon
Present specific adhesive performance, application and product information to an industrial audience.
Objective: Support customer selection of products with an easy to navigate user interface; present product information drawn from multiple databases.
Solution: Specify and develop an attribute and functionality driven catalog relating product data and literature to support distributors, engineers and sales.
ITW Plexus
Enable the industry's leading structural adhesives supplier to present a plethora of content such as product specifications, tech sheets, MSDS sheets and distributor contacts.
Objective: Allow ITW Plexus to meet the detailed application and product information needs of both end users and dedicated international channel partners.
Solution: Designed and developed an application based product selector guide; store and relate thousands of product sheets and supporting content within an easy to use product catalog system.
LaserStar
Support a New England based manufacturing firm as it moves from a national to an international focus serving an array of diverse industries.
Objective: Increase the quantity of leads by deploying a site with tailored content covering applications ranging from dental to medical devices to military solutions.
Solution: Design, develop and deploy a custom content management system allowing the firm to quickly support their 25 to 50 trade shows each year while seamlessly integrating with ecommerce and catalog management.
WNA
Support a leading manufacturer of upscale disposable drinkware, dinnerware, servingware, and cutlery.
Objective: Develop a highly flexible online catalog to demonstrate WNA's vast product offerings; Create a channel partner intranet to support marketing efforts.
Solution: Using the latest web technologies including Ajax and DHTML, SkyWorld developed a catalog dashboard with robust filtering across multiple product attributes.
"We are so pleased with the new website - the functionality, design and overall appearance is amazing. The feedback has been great!"
— Kara Skilton, WNA