SkyWorld Interactive Announces the Launch of a New Site for Boston IVF

Stoneham, Mass. (March 15, 2007) – Boston IVF was interested in revitalizing their website presence to better appeal to their audience and to enhance the user experience on the site. In addition, they wanted to improve content for their professional audience.

Working with ACOM Healthcare, who helped with strategy and content, SkyWorld designed and built a new online presence that takes Boston IVF to a whole new level. Designing with a bent to the more feminine side, while still appealing to the aspiring parents as a team, was a key goal that came off beautifully. Ron Jones, COO of Boston IVF, was very pleased with the results; “This caps off a great effort that involved a lot of back and forth between many stakeholders. The end result is pleasing and informative and does much to increase communications effectiveness with our key constituents.”

About Boston IVF

Affiliated with Harvard University, Boston IVF is a leading fertility provider in the country. Boston IVF believes the best fertility experience combines compassionate, patient-centered care and leading-edge reproductive technologies.